博商导师教您如何 打造爆品

品类创新,爆品打造 -- 解锁企业品牌新增量

100% HRD Corp Claimable 的课程

📅 9月20日吉隆坡站 📍 1 Powerhouse, Damansara, Selangor

博商导师教您如何 打造爆品

品类创新,爆品打造 -- 解锁企业品牌新增量

100% HRD Corp Claimable 的课程

📅 9月20日吉隆坡站 📍 1 Powerhouse, Damansara, Selangor

课程亮点

——揭秘爆品的底层逻辑,助力企业实现跨越式增长!

✨ 100% HRD Corp Claimable 的课程

提升对爆品的认知及收获实操方法

Enhance understanding of breakthrough products and gain practical methods

实现爆品级创新

Achieve breakthrough-level innovation

企业转型、产品升级该如何规划

Plan for business transformation and product upgrades

通过产品创新实现突围

Achieve a breakthrough through product innovation

贾伟老师带你拆解独家案例,学习打造爆品!

Join Teacher Jia Wei as he dissects exclusive cases and teaches you how to create breakthrough products!

课程大纲

  • 如何提升对爆品的认知以及收获实操方法? How to enhance your understanding of breakthrough products and gain practical methods?

  • 如何包装具备爆品潜力的新商品? How to package new products with potential to become breakthrough products?

  • 企业转型、产品升级该如何规划? How to plan for business transformation and product upgrades?

  • 传统营销策略跟不上品牌力的发展怎么办? What to do when traditional marketing strategies can't keep up with brand development?

  • 传统企业怎么找到第二增长曲线? How can traditional businesses find their second growth curve?

  • 竞争内卷,如何通过产品创新实现突围? How to achieve a breakthrough through product innovation in a competitive and saturated market?

  • 所处赛道品牌化趋势强、行业成熟,如何抢占先机布局自有品牌? In a mature industry with strong branding trends, how to seize the opportunity to develop your own brand?

  • 如何为未来5年产品战略品类规划做好爆款产品的储备? How to prepare for viral product reserves in the product strategy category planning for the next five years?

抢占席位

课程定价

包含学费、讲义费,价格已含税

100% HRD Corp Claimable 的课程

RM 580/人

导师介绍

  • LKK洛可可创新设计集团创始人 Founder of LKK Innovation Design Group

  • 董事长、艺术家 Chairman, Artist

  • 博商管理科学研究院特聘导师 Specially Appointed Mentor at Bosum Institute of Management Science

  • 中国首位荣获红点、IF、IDEA First Chinese designer to win the Red Dot, iF, IDEA

  • G-MARK、红星五项国际设计大奖金奖 G-MARK, and Red Star international design gold awards

  • 中国设计业十大杰出青年、光华龙腾“中国设计贡献银质奖章”著有《产品三观》《元宇宙力》《世界是设计出来的》销量超8万册 One of the Top 10 Outstanding Young Designers in China's Design Industry, Recipient of the Guanghua Longteng "China Design Contribution Silver Medal". Author of bestselling books with sales exceeding 80,000 copies

  • 产品创新专家,商业美学实践者 Product Innovation Expert and Commercial Aesthetics Practitioner

  • 北京大学文化产业研究院副研究员 Associate Researcher at Peking University Institute for Cultural Industries

  • 尤伦斯当代艺术中心设计委员会主席 Chairman of the Design Committee at Ullens Center for Contemporary Art

  • 第一位被习近平、胡锦涛、温家宝等国家领导人接见的设计师 First designer to be received by Chinese leaders Xi Jinping, Hu Jintao, and Wen Jiabao

  • 曾获得“胡润光谷·最受青睐的华人设计师” Recipient of the "Hurun Optics Valley Most Favored Chinese Designer" award

  • 担任中国工业设计协会理事长,也是全国青年创业教育优秀导师 President of the China Industrial Design Association and an excellent mentor for national youth entrepreneurship education

贾伟

Jia Wei

报名须知

学员人数

仅限80人

学员对象

本课程适合企业创始人、股东、董事长、总经理

时间

9月20日 09:00 - 18:00

主办单位 / Main Organizer

SANDS BOSUM BUSINESS EDUCATION (Entity of Bosum Malaysia)

营销合作伙伴 / Marketing Partner

InsightOut Consulting Sdn Bhd

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座位有限,在课程未起价钱前尽早预定!

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营销合作伙伴 (Marketing Partner)

InsightOut Consulting Sdn Bhd

营销合作伙伴 (Marketing Partner)

InsightOut Consulting Sdn Bhd